Category: From the President & CEO

For community banks, marketing often points to finding ways to educate, support and grow community, as well as customer knowledge and awareness.

When we assemble at LIVE, it’s about coming together to ignite the passion for community banking on behalf of our communities in a way that moves the industry forward.

As we enter a new chapter and start a new financial statement cycle, know that ICBA will be there to support you with tools, resources and advocacy efforts.

How we hire, retain, recruit and advance our missions amid momentous change will remain a key topic for community bank leaders and will influence our plans for the future.

The habits of our customers change, and we’re constantly walking beside them, transforming our services
to meet their needs.

While there’s no cyber or data security silver bullet, by bringing the theoretical into a true banking environment, we can begin to establish action plans that speak to real-world attacks.

Community banks stand out in today’s financial services space because our business model depends on an ecosystem where the bank only benefits when customers do.

For hundreds of years, community banks have stood strong, adapting to market changes and evolving to serve our communities. Through industry highs and lows, community banks have risen on a foundation of relationship banking and thoughtful preparation.

Loan providers are multiplying, and we cannot underestimate the need for a frictionless loan, one that removes hoops for our customers and feels simple, efficient and effective.

Healthy debate helps us achieve an outcome where we’re all pushed to think beyond what might be readily in front of us.